Have a Goal When you go out to network, make certain you have a goal that you are looking to accomplish. For instance, your goal might be to meet 10 people, discuss real estate with them, and give each of them two of your cards while collecting at least one of theirs. Once you have [...]
How to Sell Yourself to Others; you’ve heard there is a ton of money to be made in the sales arena. But what if you don’t have sales experience? Well, we all have sales experience to be sure. We’ve all sold ourselves to others. It started when you were a kid. Remember when you wanted [...]
What are the advantages of e-Commerce? What do I have to benefit from being online? Imagine owning a shop which could reach a global audience, operate 24 hours a day, 365 days a year and not suffer the problems of staffing regular high street shops do? Or even renting the top locations to attract the [...]
Why is it important to follow best practices for marketing? One reason is that developing a set of best practices for any area of your company, but specifically marketing, allows you and your team to move together toward a positive end result, whether it be a 10 percent increase in inbound calls from a direct [...]
Direct mail materials can also take many forms and often include Canada Post-friendly postcards or form letters. As their name suggests, these pieces are directly mailed to a list of customers via a postal code or client database. It is very important The advantage of direct mail is the ease with which response can be [...]